Posts from this topic will be added to your daily email digest and your homepage feed. Google promised to create a better, faster web for media companies with a new standard called AMP. In the end, it ...

The upcoming Google Page Experience Update has been one of the most popular topics in the SEO community in the past year, due to its emphasis on optimizing Google’s Core Web Vitals metrics. But there ...

Independent News & Media's Head of SEO shares the results of testing the impact of AMP on Top Stories, Google Discover, and organic search rankings. The answer should have been no. But in this column, ...