Forbes contributors publish independent expert analyses and insights. Kristen Bousquet is an influencer and creator monetization coach. Substack is a subscription-based platform that allows writers, ...

The media industry has been among the hardest hit by the pandemic. In the U.S., the media industry was besieged by more than 30,000 job cuts in 2020—an increase of more than 200% over 2019 levels.

Giving customers a behind-the-scenes view of your business is a great way to drive loyalty and engagement–and to do just that, founders are increasingly joining one trending platform: Substack. The ...