The NBA's logo immortalized Jerry West's legacy. Whenever people see his silhouette dribbling the basketball, they remember his greatness and impact on the sport. For those who have been wondering why ...

A gold trophy at center court and a crown beneath their feet: the Sacramento Kings will debut a bold custom floor Friday as ...

The NBA announced on Wednesday that it has signed an apparel deal with Nike beginning with the 2017-18 season. The deal is an eight-year partnership. Financial terms were not immediately disclosed, ...

Before he was an ESPN analyst, Richard Jefferson spent 17 years playing in the NBA, including four seasons in which his team reached the NBA Finals. And nobody would blame the 44-year-old for waxing ...

Best of all, Bailey has already quietly debuted his signature logo with Nike. Check out the Instagram post from Bleacher ...

The last time the Larry O'Brien Trophy was painted onto the floor during the NBA Finals was in 2009. Chris Graythen / Getty Images The NBA is bringing some visual pomp and circumstance back to its ...

Ok. Before we continue, let me say this: 99 percent of the time, I am not here for bullying. Bullying is bad. You shouldn't do it. You shouldn't allow your kids to do it if you have kids. And, if you ...

OKLAHOMA CITY — Tune into a December NBA Cup game, and you instantly know it’s an NBA Cup game by looking at the specially designed court (teams also wear special uniforms for those games). There are ...

The Larry O'Brien Trophy will once again adorn the court for the home team in the NBA Finals, according to ESPN's Shams ...

The NBA Cup tournament starts on Oct. 31, and in the lead up to it the league unveiled what all 30 courts will look like for ...