An increase in targeted ads is helping to fuel revenue growth and easing some concern about the technology’s impact.
Bayer is working with custom algorithm firm Chalice AI and data partner Snowflake to create audiences for targeting ads.
Online grocery delivery platform Instacart (NASDAQ:CART) reported Q3 CY2025 results , with sales up 10.2% year on year to ...
Meta faces scrutiny over scam-linked ad revenue, Google teams up with prediction market exchanges, a Miami startup unveils new reasoning-based AI chips.
Amazon Ads, the company’s demand-side ad tech business, hosts its annual industry show, called unBoxed, in Nashville this ...
Stop me if you’ve heard this one before: A new ad tech company wants to use AI to make advertising analytics quicker and more efficient. A little clichéd? Perhaps. But there’s nothing wrong with a ...
The Justice Department last week sought to persuade a federal judge in Virginia to force Alphabet Inc.’s Google to sell off part of the company and change the way it does business to improve ...
New ad spots for Yahoo DSP were released on Monday as part of the demand-side platform’s multichannel Expect Results campaign ...
It’s called 'innovation'. Or 'the Year of' . Or more accurately: 'the Cat and the Laser Pointer.' Because every single time ...
A New York federal judge ruled in favor of news publishers who alleged Google monopolized the digital advertising market.