Context-aware computing refers to systems that adapt automatically to their surroundings using data from sensors, user behavior, and environmental inputs.

Context helps AI interpret information instead of just processing it. When systems can connect data, history and intent, they make better and more consistent decisions.

But as AI-generated content floods the internet, people are getting better at spotting it. When reading something online, we’re more inclined to think, “This feels AI-generated” if it’s vague, robotic ...

You can read hundreds of think pieces on new approaches to targeting in a cookieless world. I’m here to tell you they’re all wrong. The most viable, sustainable and effective alternative isn’t new: ...

Vinay Goel is CEO of Wald.ai. He was the Chief Digital Officer at JLL and led products at companies like Google, CheckPoint and Webroot. Many companies have implemented conversational assistants.